Established in 2000, MEF is the global trade association for companies wishing to monetize their products & services via mobile. It is a global presence offering impartial and powerful voice for pioneering companies from across the mobile content and commerce value chain.
AVG has been a member of MEF for two years, and has already participated in the AppPrivacy working group to develop a quick and easy privacy policy generator for app developers. AVG also sponsored the MEF Global Consumer Trust Report which examines trends in mobile business and examines barriers to growth for the mobile economy.
In her new role, Judith will be providing insight and expertise to the MEF as the world becomes more focused on the Internet of Things.
Judith wonât have long to wait to get involved in MEF activities as she will be participating in a panel on trust, privacy and consumer engagement in mobile at the MEF Global Forum in San Francisco in November.